It is important to give your readers an incentive to subscribe to your blog.

There are many ways you can do this. You can offer them a report or an ebook based on your niche subject, or you can promise them a piece of software or perhaps a website temple.

I have tried various incentives over the past couple of years, and at the end of the day it boils down to what you want…

Imagine that you are a visitor reading your blog.

What is it that you would like as a bonus?

What is it that will encourage you to give someone else your email address?

Sit down, grab a pen and a piece of paper and simply brainstorm on this concept.

Once you have come up with a few ideas. Think about which one grabs you the most, and go with that.

Quite often you will find that the people that read your blog, and end up subscribing to what you have to offer have similar interests to you.

These are the people you were not all that long ago.

For example,you can see with this blog, I am offering 50 free WordPress Themes, to anyone that decides to subscribe to my blog.

What I have not told you is once you have subscribed, I will be throwing in an additional 50 WordPress themes. In addition to the 100 Themes you will be getting I am also giving my subscribers complete give away right to all 100 themes, so you can also add these themes to your own blogs as an incentive for your own subscribers.

I am also planning on giving away even more free WordPress themes to my readers over the next couple of months. (It never hurts to over deliver)

Always give more than you promise. Be that what you are selling, or what you are giving away. If you continue to give more to your readers and customers they will continue to come back to see what else you have to offer.

BTW. I also have an additional free traffic generation bonus for my subscribers once they have signed up to my blog, so if you would like to know what this is, sign up today using the form to the right…

To Your Success,

Rob Willis


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